Red Dragon is an Asian themed sports bar & cuisine in Las Vegas area. Inspired by Asian culture, Red Dragon offers an easy and casual gaming experience with Asian style food and drinks.
When I was assigned to the project, the company already had the logo designed in red and gold color. Based on those colors, the brand identity was developed to represent Asian art and culture. The brand also needed to be aligned with the homey and vintage feel of its sister brands, Dotty's and La Villita. The concept draws inspiration from 1950's mid century style art and vintage Japanese art and illustrations.
My Role
Branding & Identity, Menu and Instore Arts, Promotional Design,
Branding & Identity, Menu and Instore Arts, Promotional Design,
Company
Nevada Restaurant Service, INC
In Progress
2020
