La Villita is a local gaming tavern chain in Las Vegas area. The company already had the logo ready, but all the marketing materials, instore arts, and digital arts needed to be updated. I developed brand system inspired by streets of La Villita, Texas and Mexico. The brand elements provide a vibrant vintage feel while keeping the welcoming feel of Dotty's, a sister brand.


My Role
Branding & Identity, In-store Arts, Promotional Design

Company
Nevada Restaurant Service, INC






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